News — 11 October 2010
TUNE IN to Hep C Recognizes the National Hispanic Hepatitis Awareness Day

TUNE In to HEP C, a national public health campaign created to educate people about chronic hepatitis C, recognized the work of the Commission and its new initiative, National Hispanic Hepatitis Awareness Day. In an effort to turn up the volume around chronic hepatitis C, Merck has joined forces with the American Liver Foundation and GRAMMY® winners Gregg Allman, Natalie Cole, and Jon Secada to turn up the volume on chronic hepatitis C.

Their own personal experiences with the disease have inspired them to share their stories, educate patients about the disease and encourage others to take the next step. Allman was diagnosed with chronic hepatitis C in 1999, Cole was diagnosed in 2008, and Secada lost his father to complications associated with the disease in 2011. Together, they hope to motivate others to tell their friends and family about their diagnosis and to talk to their healthcare provider about their options.

Here is a transcript of the statement of support:

As you may know, today marks the first–ever National Hispanic Hepatitis Awareness Day established by The Latino Commission on AIDS. This year’s theme,”Hablemos Sobre la Hepatitis” (“Let’s Talk About Hepatitis”), aims to highlight the critical role of raising awareness of viral hepatitis among the Hispanic community, especially as it relates to screening and testing.

In preparation for this day, Merck brought Tune In to Hep C / Hepatitis C–Toca El Tema to Washington, D.C. for this year’s Health Leadership Council Innovations Expo on April 25th. GRAMMY® award–winning campaign spokesperson Jon Secada met with several members of Congress, including representatives from the Congressional Hispanic Caucus, to discuss the impact of chronic hepatitis C virus (HCV) on the Hispanic–American community. Find out more below!

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